Its major implications make it an important aspect of product innovation and development following World War 2.The history of the world is witness to the greatest global military conflict that arose between nations, inclusive of all the major powers divided into two alliances that opposed each other at military fronts, and the world converted from a multi-polar one to a bi-polar one, resulting in the World War 2 that began in 1939 and extended till 1945, and is rightly referred to as the deadliest combat in the history of the world.1 During the war, as the need arose for effective communication means, it was served by technological advancements resulting in some of the major inventions and innovations that led to the progress of mankind. There is a subtle distinction between these two terms: while both relate to the development of new ideas, innovation is further associated with the practical applicability of these ideas.Innovation can be in the form of incremental changes or breakthroughs in the existing system. It can be categorized into two forms: product innovation which relates to the introduction of new or improved products into the market, or process innovation which aims at increasing the efficiency in the method of production and delivery of the existing goods or services.2Audio tape recorders, when introduced for the very first time, by Alexander Graham Bell in 1886, were non-magnetic and non-electric,3 research and development was undertaken and after a period of 6 decades, in 1935 the AED engineers and the BASF chemists had developed the magnetic tape audio recorders with collaborative efforts, however this was just mere invention which could not be sold to the market due to certain factors: low quality of the initial invention, time consuming production process because only the run of 1000 meters tape required six hours. less length of recording time available and the sharp needle heads used in the product that tore away the tape and кeduced its life span greatly, and thus it led to research and development in the field in order to improve the technology, and by late 1936, BASF technicians were still stuck with the low recording quality of the magnetic tape recorder owing to the DC current added to the signals, hence it led to the conversion to AC bias technology by 1940s and the development of ‘high fidelity’ recordings by Walter Weber of the German broadcasting service.

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